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这是一个关于家有儿女之疯狂假期PPT，主要介绍了《家有儿女》所获奖项、剧情摘要、4P分析等内容。《家有儿女[1]》是中国大陆的一部关于少儿题材的情景喜剧，讲述了两个离异家庭结合后发生在父母和三个孩子间的各种有趣故事。该剧的收视群原本预计是以少年儿童和家长为主，但是较高的收视率表明收视群比预计更广泛。该剧于2004年4月29日投拍，2005年2月12日起第一部在北京电视台首播。该剧共有四部，第一、二、三部各100集，第四部共67集。
家有儿女之疯狂假期PPT是由红软PPT免费下载网推荐的一款影视娱乐PPT类型的PowerPoint.
"Families with children“ make huge success
Won the Golden Phoenix Award
“One of the five prize ” Good Work Award
Strength
It close to our life， so both young and old people like it.
Song Dandan participate in the performance.
It’s pay more attention to the education reforming systems.
Fashion design is a “selling piont”
Every section is independent， so it’s easy to revise the constitution.
Weakness
Acting skill need to improve.
Every section is independent，and consistency is not strong.
Internal problems resulting decline in the quality sequel.
Cultural differences are also the problems.
The drama is too long，it is diffcult to to give audience a fresh feeling.
Opportunity
Children’s programs still very poor.
TV industry is in the recovery time，it’s the good time to develop the scenes of comedy.
Open international markets in north America.
Threat
At present， more and more drama have been put out.
Foreign dramas especially Korean dramas have an impact on domestic dramas.
Audience always like new drama.
(chapters)
(Year)
Analysis this with “4P”
Product
Price
Place
Promotion
Product
Listen to more audience’s advise， in order to enrich its content of the story .
Seek the right market position.
Price
Cut the issue price， make friends with local TV stations.
Make a suitable price， a number of family issues. Such as DVD discs.
Place
Capture the prime-time ，multi-link television contract. covering the broadcast.
Development of overseas markets.
Promotion
Use the new media， and attract more people to watch it.
Pay more attention to the “star effect”.
Hold more meetings to answer questions with the audience.
Our group
Liu Ling
Xing Youyi
Guo Jin
Yang Chi
Lu Xuman
Thank you.
2007.11.25
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